Domino’s is the pizza restaurant first established in 1960 in the United States. It is mainly the pizza delivery restaurant which is also the second-largest in the United States. And now they have their food chains all over the world. They first opened their international store in Canada in 1983.
They don’t only offer pizzas but also different oven-baked sandwiches, pasta, breadsticks and variety of desserts. Domino’s also gives the guarantee if their customer placed an order then they will receive it in the next 30 mins.
In some previous year, they have to face a problem because of one customer who gave negative feedback about their pizzas. So Domino’s now conducted a survey every year for their customers.
Conducting Survey :
Domino’s allows their customers to give feedback as a part of the survey. So from this, they get to know the quality of pizzas or other food items is as per customer requirement or not. If not they can improve with customer’s need and work on other issues.
It also helps them to know the food delivery option they are offering is helpful or not for their customers. This survey is conducted in every country in the world and so with the help of that dominos improves their service offerings as well as food quality.
Pros of conducting a survey:
With the help of the survey, they have improved to a higher level. When the customers give negative feedback on food quality or their offerings so it helps domino’s to improve their services.
Initially, The food delivery option was available in only some part of cities over the world. Later they worked on it and nowadays the food delivery service is available in most of the part of the cities. So because of this customers can have their pizzas at their door.
They now also offer the different choices in pizza bases, toppings or other offerings so that customer can make choices on their own as they like.
As in recent days most of the people are using online transactions or online shopping, domino’s offered not only on phone app but also online food delivery option which is most preferred option by their customers.
The price of different food items is cheaper as compared to the other pizza restaurants. as they offer different upgraded services it helped them in improving their company sales.
For customer satisfaction they have added different types of side menus and dessert options in their menu. Because of this many people prefers domino’s over other options.
Last year the innovative technology and creative ideas of ordering food improved the ratings and sales of domino’s over Pizza hut for the very first time.
According to the survey, people mostly prefer dominos to catch up with their friends or family.
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So the advantage of conducting a survey helped the domino’s in different ways because of which they have improved themselves at a higher level. and also they once again proved that they are one of the based pizza restaurant all over the world.